PrognostiX wins Best Poultry Supply Chain Innovation at the British Poultry Awards

Agri-tech company, PrognostiX was announced as Best Poultry Supply Chain Innovation at last night’s 2018 British Poultry Awards.

The prestigious event, held at the Sheraton Grand Park Lane, London and organised by The British Poultry Council, recognises Britain’s best poultry products with chicken, turkey and duck producers and retailers competing for the top spot. This year saw three new supply chain categories consisting of Best Innovation, Standout Performance and Supply Chain Champion. An independent panel of judges from the food industry was formed by the British Poultry Council.

“These Awards provide a unique platform for small and large poultry producers to gain recognition for all their hard work. This is our biggest and best event in the poultry industry calendar with over 200 representatives and VIPs from the industry attending on the night,” says Richard Griffiths, Chief Executive, British Poultry Council.

The Best Poultry Supply Chain Innovation is aimed solely at the poultry industry supply chain. The judges were looking for a company that had pushed the boundaries in the field of innovation and created a first for the industry. It could be a new direction, idea or a way of thinking within the supply chain that has made a difference to the way poultry is grown.

PrognostiX Predict & Prevent Monitoring system was launched this year, establishing a completely new and insightful way of monitoring animal health and farm performance. By developing real-time wireless sensors, they set out to create a simple and cost-effective piece of software that allows farmers, farm advisors, nutritionists and veterinary surgeons to access information in an easy to read format. Adopting the latest communications technology, the sensors capture a range of environmental and health parameters within the poultry shed including temperature and humidity, air flow, carbon dioxide, water usage and temperature and light intensity. The software instantly transforms the data inputs into clear, visual representations that enables users to monitor performance over time and quickly identify trends or discrepancies. Combined with any data that requires manual input the system aids rapid and informed management decisions whether that is on the one site or across a number of farms or businesses. In addition, comparisons can be made between crops and within zones in a shed.

The Predict & Prevent solution allows for a deeper insight into a farm’s performance. It is obvious that with the increasing pressure to reduce antibiotic usage, we need to understand exactly what factors are causing disease. Being able to use the information to predict and prevent disease is critical to really understand performance challenges to facilitate this reduction.

Keith Evans, Technical Director, received the award for PrognostiX at the award ceremony, “We are incredibly excited to have received this recognition within the poultry industry. We have developed technology which we believe will provide users with completely new insight into productivity on farm and quickly identify trends and improvements, make farm-life easier and ultimately drive farm performance.”

Alan Beynon, Managing Director of PrognostiX commented, “the excitement is not just accessing real time data from farms but using the domain expertise of St David’s Veterinary businesses to help farmers improve efficiencies and further improve animal welfare.”

For more information about the award, visit

A full list of winners is below.

Student Chefs of the Year (sponsored by Aviagen Turkeys)
Bayan Zuraiki – University of West London
Kieran Pigott – University of West London

Poultry Supply Chain – Innovation (sponsored by Keyo)

Poultry Supply Chain – Standout Performance (sponsored by MSD Animal Health)

Poultry Supply Chain – Champion (sponsored by Asda)
John Cooper – Alltech

Best Poultry Recipe in Association with Red Tractor (sponsored by Sundown Products)
Mandy Miller – Chinese Chicken Wings

Best Chicken Product – AYR (sponsored by Calor)
Asda Chicken Wings of the World
Highly Commended: Morrisons Market Street Chicken Breast with Mango Dhal

Best Chicken Product – seasonal (sponsored by Elanco)
Aldi Harissa Chicken Escalopes

Best New Poultry Launch (sponsored by Arden Wood Shavings)
Gressingham Bistro Duck Legs with Orange and Maple Glaze

Best Duck Product – AYR (sponsored by Knights Construction)
The Cornish Duck Co Cherry Smoked Terras Duck Breast

Best Duck Product – seasonal (sponsored by ABN)
Joint winners: Morrisons Whole Duck (Christmas)
Aldi Easy Carve Duck with Pork and Clementine Stuffing with Zest Maple and Clementine Glaze

Best Turkey Product – AYR (sponsored by Hybrid Turkeys)
Asda Butchers Selection Turkey and Caramelised Onion Sausages

Best Turkey Product – seasonal (sponsored by Ceva Animal Health)
Asda Extra Special Free Range & Corn-Fed British Bronze Turkey

Best Poultry Foodservice Product (sponsored by Poultry Health Services)
Green Gourmet Ltd Red Tractor Raw Chicken Breast Fillet Portion 57g

Poultry Foodservice Operator of the Year (sponsored by Easichick)
The UK Foodhall Ltd

Poultry Retailer of the Year (sponsored by Clarke Group Construction)